Inner Knowing vs. Not Knowing

I recently wrote a post “Not Knowing is the Path” and then came upon a paradox of sorts. As a coach, we believe all the answers are inside of us, a coach merely helps uncover these truths. So how can “not knowing” be the path when we are suppose to already have the answers inside us?

Inner knowing, whether you want to call it instincts, intuition or gut feeling, is about our inner wisdom. Inner knowing is our North Star, our guidance system, not knowing is our map.

Clear as mud, right?

I spent a good portion of my life believing I had to know it all first and then I could act. As a result, I suffered mega imposter syndrome and given my acting skills are horrendous, my discomfort and false bravado didn’t win me any friends. When I had my epiphany – not knowing is the path – I realized action precedes learning. It’s a path you go down, not a stationary place. I’m not suppose to know it all and it allowed me to relax and be genuine.

You have to do something, evaluate the outcome and reflect on it. Did you get the results you wanted? If not, try something different. It’s like the navigation system on a plane – you are constantly making course adjustments to get you to your final destination.  We grow into our goals as we walk down this path. It’s a process and through this process we create our life.

But how do we know if we are on the right path? We need some sort of guidance system and that is where our inner knowing comes in. Our life is a series of choices – what to eat, what to wear, whether to exercise or not, who we associate with, what books to read, what to do in our free time, where to live, what to spend our money on, what career to pursue. How do we choose?

We choose based on our inner knowing. Our inner knowledge comes from action (things we’ve tried and liked or don’t like), our DNA (a preference towards introversion or extroversion for example), as well as on a deeper, spiritual level.

The takeaway is to be in tune with our inner knowing. Your body will always give you a sign if you are on the right track. The key is to listen. Sometimes it’s obvious – something resonates with you and you’re constantly drawn to it. Other times when you’re doing something that conflicts with your true self, it shows up in physical symptoms – lack of energy, stress or getting sick. Or you try to mask it with alcohol, binge eating, surfing the internet…you get the idea. No judgement, we’ve all been there.

Despite my insatiable desire to learn more about personal development, I didn’t trust my inner knowing. I was very aware of what made me tick yet I let myself be swayed by other people’s opinions. Probably because my opinion wasn’t really asked for so the message I got was it wasn’t important. Anyway, this can lead to chaos because everyone has an opinion. I was constantly chasing other people’s and as a result I was frustrated – a lot.

I’ve had to take a step back and slow down. I’m bombarded daily with offers about how I should live my life and run my business as I mentioned in the previous post. Only when I started following my inner knowledge, only when I make choices based on what I love, what really resonates with me, did things start to change. It gave me focus, it gave me direction. I feel assured that I am on the right path.

 

 

 

 

Authentic Marketing

authentic marketing

My inbox is flooded with offers – webinars for turning pinterest into a business, how to use Facebook groups to make money, how to be a six figure author and speaker, etc. Then there’s the calls from telemarketers who can get my name at the top of a google search (for the right price) or “radio” producers who want to interview you for their show, give you 10 minutes (which never airs), lavishes you with praise (“You’re just what we’re looking for!”) only to try to sell you a slot (for a ridiculous amount of money.). One so called internet radio station called me and when I looked them up they had only been around for 3 months yet they claimed to have “millions” of listeners. When I ask for names of other people who have done it, somehow we got mysteriously disconnected. With one station, I actually found some people who had paid for a “show” and contacted them. It was unanimous that they didn’t get a good ROI on their investment.

The amount of promotional materials and marketing calls I get is overwhelming, not to mention, it could get pretty expensive if I bought into every webinar, online class and promotional stunt out there.

I’ll confess, I have bought into some of them and they were fine. There were others I thought about buying but the price tag was a little too big for me. I want my books to be bestsellers. I want sold out workshops. I want financial, emotional and intellectual success so these offers are enticing. So should we succumb to their siren song?

At a recent NAPW meeting, Jean Berry came to teach us the Miracle Manifesting Formula. She is fun, energetic and smart. Check out her game Angels, Peacocks and Butterflies – 100 days of Miracles. But then again, I think play should be a vital part of our business and our life. I’m certainly working to incorporate more play into my business.

Anyway, the big takeaway for me was:

“You need to do what you need to do out of inspiration and that’s how your business will grow”

I already knew this but it was validating. So many “experts” are out there telling you this is how you’re suppose to run your business:

“Facebook marketing is the way to go”

“You need to have an Instagram account”

“Have to have a website”

All these “have to’s”, “should’s”, “musts” – it’s enough to make your head spin. The problem is I’ve tried my fair share of things and you know what? My follow through has been crap. Why? Because they didn’t feel right to me.

This is my business and I can follow the “experts”, try everything, drain my bank account as well as my confidence doing things that don’t feel right to me. And that’s the key word – feel. Does it resonate with you? Are you excited and energized? Or does it feel like one more thing you have to do?

We live in a world where we have lots of options and for that I am grateful. But I learned I have to shut out the external noise about what I “should” or am “suppose” to do and listen to what my gut tells me. And that’s what you get to do too. If something doesn’t feel right, if you can’t seem to make yourself do it, then do something different! Pick something that makes you sing!